Skrill Conference League
Logo Refresh, Website Redesign / App design
Official branding for the National League during 2013-2014, Skrill took over the sponsorship of the Football Conference League in the UK, sponsoring all lower division teams across the North and South of the UK.
I created the Skrill Conference branding and campaign art direction. The finished branding needed to be clear, targeting the football demographic and also something that was easily recognizable and usable for different mediums, including being printed on banners, billboards, news papers and football club team shirts. I used the use of badges for the different football divisions within each logo, using type and a divider line, which pointed up for the Skrill North Divisions and south for the Skrill South Divisions. The overarching premiership badge used a straight divider. Simple and effective.
Role:
Branding, Art Direction
Type / Media:
ABL Advertising
Client:
Skrill
